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Our Vision & Mission statements

Our vision is to turn everyday waste into data that powers global sustainability.

Our mission is to help people take control of their waste through technology that drives real environmental change.

Values

Our Values

INTEGRITY:

We follow through on our commitments, doing what we said we would do.

QUALITY:

We work ethically and transparently, with a deep commitment to a sustainable, low-carbon future.

TEAM WORK:

Together we achieve better results - We love what we do, which shines through our work and attitude.

 

CURIOSITY:

We nurture a culture of learning, resilience, and constant exploration.

INNOVATION:

We’re tech-obsessed and future-focused—leveraging science to help people manage waste smarter.

Leadership Team

Quan Nguyen

MACHINE LEARNING

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Quan builds the brains behind Bin++, designing AI models that learn fast, adapt smart, and make waste systems work better.

Danny Mwiinga

DATA ANALYTICS

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Danny turns messy data into clear decisions, powering smarter sustainability moves across the Bin++ platform.

Michelle Sinclair

SUSTAINABILITY

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Michelle leads Bin++ sustainability mission, guiding stakeholders on ESG goals, compliance, and long-term impact.

Alain Nshuti

HARDWARE

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Alain drives Bin++’s hardware innovation, blending his passion for mechatronics with hands-on R&D leadership.

Honorary Advisory

Backed by world-class minds who believe in what we’re building.

Prof Edmund Lai

CONTROL SYSTEMS

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Prof. Lai brings deep expertise in systems engineering, AI, and data science. As an early mentor to Bin++, he has advised on product modularity and helped shape our technical foundations.

Helena Bahrami, PhD

ARTIFICIAL INTELLIGENCE

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Dr. Bahrami supports Bin++ with AI strategy and model optimization, helping enhance the performance of our cloud-based models and inference speed at the edge.

Latha Karthigaa, PhD

MARKETING

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Dr. Karthigaa, Founder & CEO of BUW Ltd, is a brand strategist and digital marketing expert. As an early supporter of Bin++, she helped shape our brand and market research.

Milestones
Traction

Leadership Team: 4x

Advisory Group: 3x

R&D

Product Development

Market Research

Business Plan & Branding

Microsoft For Startups

Market Validation

Capital Investment

Beta
Development

Technology Selection

PaaS Business Model

Fundraising

We’re currently preparing for our first round of capital investment (Q3 2025) to accelerate product development and scale our impact.

If you’re an investor passionate about sustainability, AI, or smart city innovation, we’d love to connect.

Looking Ahead
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